Mark Cuban, chairman of broadcast.com, which put Webcasting on the business map, leads this breakthrough conference in New York on the emerging world of enhanced TV and broadband internet convergence. The Broadband Internet TV Conference & Expo is scheduled for September 13-15 in New York City.""Broadcast.com is producing the first successful example of visual information on demand,"" says founder and Executive Producer Alan Brody, ""and all the upcoming convergence companies need to understand that companyís contribution.""With a line-up of speakers drawn from the Hollyweb Live conference that wowed audiences at the National Association of Broadcastersí NAB í99 and made the front page of Variety, eTV World presents the most comprehensive gathering of companies and personalities defining the broadband convergence world.""The conference addresses three segments of this exciting marketplace: Content, eTailing/Marketing and Product/Connectivity,"" says co-host and Producer Allison Dollar. ""And weíll also highlight the exhibits area, which, with the eLiving Room showcase, will provide demonstrations showing attendees how convergence will take shape in the real world.""The theme of the conference, ""How BROAD is Broadband,"" emphasizes to Broadcasters, Developers, Advertisers, Ad Agencies and Investors that convergence is more than an incremental step-up in the industry ñ it represents a fundamental shift in the internet and new media industries.""The fact is, convergence already happening when people use their computers and TVs at the same time,"" says Brody. ""eTV World follows that usage pattern ñ peoplesí multitasking of media - to all its logical conclusions on TV, PCs, appliances, the delivery systems that support it and its implications for content development and business strategies.The eTV World Broadband Internet TV Conference & Expo runs from Monday, September 13 to Wednesday September 15 and will include the following speakers:Mon., September 132:00-4:00 KPMG Convergence Business Workshop4:30-5:30 Opening Keynote: Jon DeVaan, Microsoft5:30-8:00 Opening ReceptionTuesday, September 148:30-9:30 Mark Cuban, Chairman and Co-Founder, Broadcast.com: Riding The Wave: What Streaming Means To ConvergenceDEVICES/CONNECTIVITY: HOW THE WEB IS WON-ON eTV10:00-11:15 Beyond The Box: Cementing The TV/PC MarriageModerator: Gary Arlen, Arlen CommunicationsSpeakers: James Aguilar, WebTV, Anthony Wood, Replay Networks, Kasey Zacher, Excite@home, Stacy Jolna, TiVo, Sheldon Safir, ICTV11:30-12:45 Enhancing Interactivity: Leveraging The e In eTVModerator: Bill Harvey, Next Century MediaSpeakers: Tim Carruthers, webcasts.com, Bill Swengles, FasTV, Fred Fourcher, AnyTimeTV, David Ostroff, NetGem, Jonathan Bari, Morecom,1:00-2:00 Lunch with Jonathan Taplin, CEO, Intertainer2:30-3:45 NAB Presents The Big Guns: Will the Real Broadband PleaseStand Up?Moderator: Bill Harvey, Next Century MediaSpeakers: Rajeesh Amin, Scientific Atlanta, Todd Sawicki, encoding.com, Thom Kozik, Wavephore, Gary Granger, Motorola, Vincent Grosso, Arepa, Dave Burstein, DSL Prime4:00-5:15 Next On Deck: 2nd Generation Devices & Services Make Content WorkModerator:Speakers: Kamran Elahian, PlanetWeb, Kishore Manghanoni, TeraLogic, Avio Digital6:00 Exhibitors' Keynote and Reception Mark Zimmer, COO, LycosCONTENT: DEFINING THE CONVERGENCE EXPERIENCE10:00-11:15 Power Surge: What's Driving Audiences To BecomeParticipants?Moderator: To Be AnnouncedSpeakers: Jeff Morris, Showtime, Tim Nye, Sunshine Interactive Network, Rick Portin, Steeplechase, Dave Becker, Uproar, Farhon Menon, Yak!11:30-12:45 Digital Rock 'n' Roll: The Revolution Plays OnModerator: To Be AnnouncedSpeakers: Rob Davis, MTV, Rioport, CD-Now1:00-2:00 Lunch with Jon Taplin, CEO, Intertainer2:30-3:45 AFI Presents: Why eTV is Worth the GambleModerator: To Be AnnouncedSpeakers: To Be Announced4:00-5:15 Brave New Content Worlds: Pioneering The Edge Of InteractivityModerator: To Be AnnouncedSpeakers: Greg Panos, Personaform, Owen Landsbury, OVEN Digital, Jonathan Greenberg, Gist TV6:00 Exhibitors' Keynote and Reception Mark Zimmer, COO, LycosETAILING/MARKETING: BUSINESS MODELS THAT WORK10:00-11:15 Banking On Bandwidth: How Opening The Pipes Increases Cash FlowModerator: To Be AnnouncedSpeakers: Kevin Dowdle, HBO, Larry Namer, Comspan, Stewart Halperin, Hollywood.com, Extend Media, Gordon Paddison, New Line11:30-12:45 The Networked Network: Pushing Brand Reach Through Converged Databases & Digital DistributionModerator: To Be AnnouncedSpeakers: Cynthia Johanson, PBS, Larry Kramer, CBS Marketwatch, Joe Gillespie, ZD-TV, Patricia Vance, ABC Internet Group1:00-2:00 Lunch with Jon Taplin, CEO, Intertainer2:30-3:45 ERA presents Dialing 4 Dollars: Why eTV Is An eCommerce/eTailing MachineModerator: To Be AnnouncedSpeakers: Laurie Silver, Big Entertainment, Michael Brader-Araje, OpenSite, Bill Sanders, Big Ticket, Dan Pelson, Bolt.com4:00-5:15 Selling Success Stories: Case Study Adventures In eTailingModerator: Andy SernovitzSpeakers: Tony Winders, iagency, Ken Pappagan, iXL, Richard Titus, Razorfish6:00 Exhibitors' Keynote and Reception Mark Zimmer, COO, LycosWednesday, September 15 eBUSINESS & INVESTMENT7:30-8:45 Breakfast with Hal Krisbergh, CEO, Worldgate9:00-9:45 Why Wall Street Bets On ConvergenceModerator: To Be AnnouncedSpeakers: Cliff Friedman, Managing Dir., Constellation Ventures/Bear Stearns10:00-10:45 Here & Now: What Consumers Want and How They Use eTVModerator: To Be AnnouncedSpeakers: Mark Buzel, Pricewaterhouse Coopers, Nielson, Media Matrix, Forrester, DFC, Greenfield, Simmons10:00-10:45 The 30: Storefront: What Advertisers Want v. What eTV Can GiveModerator: Roger Black, Interactive Advertising BureauSpeakers: JG Sandom, Ogilvy One, Kevin Wall, iXL, Alan Wallace, iagency, Brian Hurst, Pittard-Sullivan2:00 Investors Shootout at the Northeast Venture ConferenceFor more information, contact TECHmarketing, Producers of the Silicon Alley Breakfast Club, eTV World, eTVWorld@CES, Hollyweb@NAB, Cre?TECH and the MAR.COM AWARDS. The company can be reached at 914 723 4464 or 914 472 5489 or e-mail to info@etvworld.com or visit the Web site at www.etvworld.com or www.siliconalley.org.