Unapix Home Entertainment Teams With DTS To Develop DVD Program
Unapix Home Entertainment, a division of Unapix Entertainment, Inc., has announced an agreement with Digital Theater Systems (DTS), to develop What-A-Blast/Architecture In Motion, an innovative DVD program, utilizing DTS Digital Surroundô technology. What-A-Blast/Architecture In Motion is a full-length music video production done in DTS Digital Surround that features devastating implosions of buildings, bridges, and smokestacks, and includes a special mix by Robert Margouleff and Brant Biles, a premier surround sound design team. Richard Casey, Executive Vice President, Sales and Marketing of Unapix Home Entertainment comments, ""We are extremely excited to be involved with DTS on What-A-Blast/Architecture In Motion, a wonderfully entertaining program which we hope will be the first of many produced in association with DTS. A clip from the production will be featured on the new version of our Ultimate DVD Demo disc, the first version of which we believe is the most widely distributed DVD in the world."" Unapix and DTS have also teamed up in the distribution of this 42-minute program. In addition to promoting What-A-Blast/Architecture In Motion on its Web site (www.dtsonline.com), DTS will also focus on audio/video hardware retailers for the promotion and sale of this title. David DelGrosso, Director of Consumer Marketing at DTS commented, ""This title will instantly become a favorite for audio/video retailers to demonstrate the superb value of the DVD format and simultaneously the exceptional sound quality of DTS Digital Surround. We are confident that thousands of consumers will become exposed to this title every day as they walk through the retail showrooms and stop to experience such an exciting demonstration."" For further information about DTS, visit their Web site at www.dts.com and learn more about Unapix at www.unapix.com.