Sensory Science Adopts LiveManuals Technology For Product Simulations On the Web
e-SIM LTD. (AMEX: EIM), a leading provider of advanced simulation technology for the consumer and industrial electronics industry, has announced that Sensory Science Corporation (AMEX: VCR) has selected e-SIM's LiveManuals solution for on-line marketing and customer support. e-SIM will initially provide simulations for Sensory Science's line of digital Internet media players that store and play MP3 music, as well as offer personal contact management functions including voice messaging. Sensory Science (formerly Go Video, Inc.) develops and markets innovative digital and analog audio and video products, including Dual-Deckô VCRs, audiophile stereo components, digital televisions and a range of personal audio and video electronics. ""We believe that a positive buying experience is not only based on the performance of the product, but the ability to obtain information to answer questions immediately,"" said Roger Hackett, Sensory Science's Chairman and Chief Executive Officer. ""New products bring new questions, and we believe that e-SIM's LiveManuals Web simulations offers a solution that promotes the raveMP while also providing support for consumers on-line, so they can easily understand the product's features and functions. Our relationship with e-SIM is an extension of the quality and support we offer our partners and consumers."" ""We are pleased to welcome Sensory Science to the growing list of manufacturers that are leveraging the power of our virtual product simulations on the Web,"" said Mark Winter, Vice President of Marketing and Corporate Development for e-SIM. ""LiveManuals simulations are perfectly suited for these advanced consumer electronics applications. Simulations created for Sensory Science will also appear on e-SIM's LiveManuals Web site that provides customer support for consumer electronics products."" Winter added, ""We look forward to supporting Sensory Science's full line of audio visual products."" About Sensory Science Sensory Science Corporation develops and markets innovative analog and digital audio, video, and Internet products. The company is recognized internationally for high-performance technologies, superior industrial design, and world-class engineering. Sensory Science holds patents on the Dual-Deck, VCR and other high-end electronic products and systems. About e-SIM e-SIM is a leading provider of advanced simulation technology for use in the development, promotion and support of consumer and industrial electronic products. e-SIM's RapidPLUS line of software products enable product designers and engineers to easily create simulated computer prototypes of electronic products that are fully functional, interactive and behaviorally identical to the manufactured products and systems. RapidPLUS offers automatic software code generation capabilities that significantly reduce the time to market for development of new products. e-SIM's proprietary simulation technology also enables the distribution of electronic ""virtual products"" that look and behave like real products, over the Internet or Intranet for web based electronic commerce, interactive customer support and marketing. For more information on e-SIM, please visit the Web site at www.e-SIM.com. For more information, contact Kerry O'Reilly, Marketing Manager, e-SIM, Inc. at 626 584 7810 or Jonathan King, Corporate Communications Manager, Sensory Science Corporation at 480 998 3400.