DVD Express Announces Expansion
DVD Express, the on-line DVD retailer, has announced a positioning and content deal with Infoseek. The two-year partnership is valued at 5.3 million dollars. The company also signed a site deal with MSN but no specifics were available at press time. This new expansion builds on the September announcements of partnerships with AOL and AltaVista. Since then, orders have doubled from 10,1000 to over 20,000 per week. Additionally, the company reports that sales have increased tenfold over last December 1997. DVD Express will be featured in the main entetainment areas of the Infoseek portal. Infoseek visitors will have access to DVD Expressí virtual store front and searchable database of over 2,800 DVD titles, amazingly at up to 40 percent off. Infoseek will feature DVD Express primarily in entertainment, movies, and video spotlight home pages as well as through Infoseekís UltraMatch program that matches their userís profile to that of a DVD customer. DVD Express will also serve Infoseek as a DVD movie review and home entertainment information resorce. DVD Express will be featured as well in the shopping/music and video areas of the MSN portal. Through DVD Expressí virtual store front, MSN customers will receive exclusive offers and specials on a regular basis. ìWith our premier positioning locked-in on Infosee, MSN, AOL and AltaVista, we are continuing in our leadership position as the dominant force in online DVD movie and DVD-ROM sales. This partnership with Infoseek underscores our commitment to aggressively pursuing merchant deals which enable the expansion of our market reach and customer base,î said Michael Dubelko, President and Founder of DVD Express. ìThere will be no doubt that consumers will be able to find us this holiday season and as we expand our rach into the New Year.î For more information contact DVD Experess at http://www.dvdexpress.com