800.com Announces 10 Million Dollar E-Tailing Agreement With America Online
800.com Inc., a leading online retailer of consumer electronics and home entertainment products, has announced a $10 million strategic agreement with America Online (AOL) to feature 800.com as an anchor tenant on AOL's Shop@AOL, Shop@AOL.com, Shop@CompuServe and Shop@Netscape shopping destinations. The agreement gives 800.com preferred placement on the leading online consumer shopping destination in the world, enabling 800.com to reach the more than 46 million people who use AOL's network of interactive brands. At the same time, the company announced its expansion into video games, mobile audio and digital cameras. 800.com offers consumers comprehensive selection, competitive prices, easy product comparisons, and exclusive content, reviews and features on top brand-name consumer electronics and home entertainment products. The AOL alliance is part of 800.com's strategy to partner with like-minded industry leaders to expand 800.com's audience and continue its leadership in the consumer electronics and home entertainment marketplace. ""Through this agreement, 800.com gains exposure to the audience of AOL's family of brands, which Media Metrix estimates at 70 percent of all Internet users every month,"" said Greg Drew, 800.com President and CEO. ""But, equally as important, it joins us with a strategic partner who shares our passionate commitment to customer service. 800.com's goal is to give consumers the best possible consumer electronics shopping experience on the web, and we know that AOL shares that same commitment to quality and service. ""We're excited to work with 800.COM to bring their great selection of consumer -more-electronics to AOL and CompuServe members as well as to visitors of our Web-based brands,"" said Myer Berlow, AOL's President for Interactive Marketing. ""800.com has forged many authorized reseller relationships on the Internet with leading electronics manufacturers, and they share with AOL the same commitment to quality, integrity and customer service."" 800.com's strategic placements within the AOL network include preferred placements within Shop@AOL, Shop@AOL.com, Shop@CompuServe and Shop@Netscape in the Audio, Home Theater, Mobile Electronics, Camera and Electronic Gaming departments and Consumer Electronics Buyer's Guides. 800.com will also provide AOL members special, exclusive offers containing price discounts or unique service or product enhancements. 800.com SelectionVideo games, mobile audio and digital cameras join 800.coms extensive selection of mainstream consumer electronics products, movie and music titles. The 800.com site carries more than 250,000 consumer electronics and home entertainment items. ""As the leader in consumer electronics, 800.com has the most manufacturer-authorized relationships of any pure Internet retailer,"" said Frank Sadowski, Vice President of merchandising for 800.com. ""800.com's direct relationships with the leading manufacturers allow us to provide the highest level of product information and customer support of any consumer electronics retailer."" About 800.com 800.com was founded in 1997 by President and CEO Greg Drew as the premier resource for consumer electronics and home entertainment products and information. Consumers are provided with a comprehensive selection; competitive prices on popular, high-quality, brand name products; online product comparisons; and exclusive content, reviews and features. The company is based in Portland, Oregon.