Newbridge introduced at TELECOM í99, October 10-17, Geneva, Switzerland, the Newbridge 3dSL in-home-based and telephone line-delivered communication system. This is how the company explains their service.The Way Networks Work @ HomeShopping, catching your favorite TV show, banking, chatting with a friend, relaxing to music, downloading the latest blockbuster - our ability to communicate with the world from home is astounding. Now get ready for the next residential revolution. Newbridge 3dSL technology is taking our living space to a whole new level. Newbridge 3dSL creates new dimensions in home-based communication activities by converging them onto one source - the telephone line that already comes into 850 million homes worldwide. And with the convergence of the Web, television and the telephone, Newbridge 3dSL opens up the possibility for the true personalization of communications, as never before. We all know the frustration of leaving the video store without the movie we wanted. With 3dSL, viewers can select movies from hundreds of options through an online menu without leaving their homes. But it is not just the convenience that makes 3dSL so unique. It is also the possibility of being notified when another movie with the same actress or on the same subject becomes available. Or being provided with a link to a radio interview with the director and an opportunity to download individual tracks from the soundtrack. With 3dSL, users are able to design their own broadcast television viewing schedules complete with information preferences, such as the level of advertising, and even the advertisers, that have permission to communicate with them. Advertisers can buy media space on television, radio or the Web based on highly targeted and select audiences - no longer needing the multimillion-dollar budgets of mass-market media. 3dSL technology not only allows users to select personalized channels of information; it also allows content providers and marketers to gauge exactly what audiences are watching and customize news and advertising to more accurately match individual preferences.3dSL enables a wide range of services, including broadcast TV, video on demand, telephony, fast Internet, CD-quality radio, e-mail and e-commerce - all over everyday telephone lines. It's great news for customers ready for the convenience of a ""one-stop"" service for all their at home communication needs. Consumers can get the services they want, at the same price, or less, than they pay right now for separate telephone, cable and Internet access! Plus there's only one bill to handle at the end of the month.
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