23-Oct-99

ADS Showcases Expanded Pyro Digital Video Capabilities At DV Expo

ADS Technologies Inc., manufacturer of Pyro Digital Video 1394, Wednesday announced several features that will expand the capabilities of Pyro, the popular, consumer-priced FireWire digital video-editing package. According to ADS Technologies President Mike McCoy, Pyro will now offer the flexibility to edit in Ulead's VideoStudio 4.0 and MediaStudio Pro 6.0 when they begin shipping later this month. ADS will also begin shipping with Zoom-TV, a plug-in that enables digital video files to be compressed without losing clean and crisp digital video image quality. Pyro Digital Video DV1394 is currently bundled with Ulead VideoStudio 3.0, a video-editing program geared toward entry-level/ intermediate digital-video enthusiasts. According to McCoy, as more and more consumers are discovering the benefits of 1394 technology for digital video editing and Pyro's revolutionary price, ADS has received a growing number of requests for a more advanced video software such as MediaStudio Pro. Ulead VideoStudio 4.0 and MediaStudio 6.0 Pyro Digital Video 1394DV will be compatible with the latest versions of Ulead's VideoStudio and MediaStudio Pro, the highly evolved, nonlinear video-editing solution designed for the ""pro-sumer"" market. ""We think that Ulead's consumer-friendly VideoStudio is a perfect fit for Pyro,"" remarked McCoy. ""And its big-sister product MediaStudio Pro 6.0 gives users seeking to edit video at a more sophisticated level the powerful tools they need."" Zoom-TV Pyro Digital Video 1394DV has also added the Zoom-TV plug-in to its bundle. Zoom-TV is a digital video compressor that enables users to save video in smaller file sizes without compromising quality and clarity. With Zoom-TV, video can be compressed but still viewed full-screen as large, clean and crisp digital video. With this technology, videos produced in Pyro can be compressed, saved and sent over the Internet in file sizes that will not sacrifice speed or quality. The company also announced that its popular digital video-editing solution is supported by BeOS, the high-intensity platform for digital media, and will be available as an OEM bundle with Adamation PersonalStudioÆ the digital video-editing tool developed for the BeOS. According to ADS President Mike McCoy, BeOS support is an important step in the evolution of Pyro Digital Video 1394DV, which initially entered the PC market as an entry-level digital video-editing solution. ""Delivering 1394 technology at an affordable price was our goal, and with support from Be and compatibility with Adamation's PersonalStudio, this marks another milestone for Pyro Digital,"" remarked McCoy. ""With these capabilities as well as editing functionality in a variety of software suites, we think that Pyro will strengthen its foothold as the leader in consumer-priced 1394 technology. About Pyro Digital Video 1394DV Pyro Digital Video 1394DV allows users to transfer footage from their DV camcorders to their personal computers, edit it and add special effects, then send it back out to their DV camcorders and view it instantaneously. The package includes a 1394 PCI host card, 1394 to DV editing cable, and Ulead VideoStudio, the award-winning video-editing software that is easy to use yet powerful enough to add a variety of special effects to digital video footage. With 1394 DV, footage can be transferred quickly at 400Mbits/sec without compressing data, thus keeping first-generation-quality video. The Pyro Digital Video 1394DV is compatible with Windows 98 and BeOS. Estimated street price is $129; available at most major retail outlets. About Be Inc. Be Inc. delivers BeOS, an operating system designed for digital media applications and Internet appliances. BeOS provides faster response times, greater stability and significantly higher throughput for digital media applications than traditional desktop operating systems. BeOS runs on a wide range of devices, including Internet appliances, desktop PCs and high-performance multiprocessor workstations. BeOS is promoted through relationships with OEMs, retailers, applications developers, consumer-electronic manufacturers and Internet service and content providers. About Adamation PersonalStudio PersonalStudio is Adamation's real-time, nonlinear video-editing and compositing tool for digital media production. It is a powerful video-production tool for creating stunning, real-time presentations without the need for hardware acceleration. Its real-time capability enables users to see the results of changes immediately, unlike other consumer video-editing systems. ADS Technologies brings the cutting-edge technology of upgrade, network and presentation solutions to the personal-computer marketplace. The privately held company manufactures USB and 1394 hardware, TV tuner cards, and scan converters for both PCs and Macs. Source: www.adstech.com.
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