Kayye Consulting, DisplayMate Technologies Enter Into Strategic Alliance

Citing the explosive growth of LCD and DLP projector installations and the impending HDTV display growth, Chapel Hill, NC-based Kayye Consulting, Inc. and Amherst, NH-based DisplayMate Technologies Corp. have announced a strategic alliance that promises to design and market software aimed maximizing the performance of LCD monitors and projectors, DLP projectors and Plasma displays. Over the course of the next six months, the two companies plan to introduce three software packages that promise to become the ultimate set-up and system performance and evaluation tools for both installers and users of HDTV and presentation display gear.The first product, dubbed DisplayMate Kayye Consulting Edition, went on sale Monday November 15, via the Web at http://www.kayye.com.""Gary and I began discussing producing a custom version of DisplayMate that was specially designed for ProAV users over a year ago"" says Ray Soneira, President of DisplayMate Technologies. ""I've known Gary a long time and felt that a product that included both his design input and the Kayye Consulting endorsement would be widely recognized throughout the ProAV field. In designing this first product, we worked hard to get the right set of test patterns that would appeal to end users as well as installers, and technicians. The result is a better product than we both envisioned and one that is HDTV-ready.""DisplayMate Kayye Consulting Edition includes both the capability to display every pattern in every HDTV resolution/rate (480p, 720p and 1080i) as well as the ability to output the 128 test patterns in any PC resolution from 640 x 480 up to 2500 x 2000. Each test pattern is selectable via a user-friendly designed GUI (graphical user interface) window that literally takes less than 30 seconds to learn how to navigate. DisplayMate is Windows 95, 98 and 2000-ready.""Iíve been an admirer of Ray's test pattern technology for years,"" explains Kayye Consulting's Principal Gary Kayye. ""I met him while Chairing the Projection Shoot-Out? years ago and we had him design the half-dozen or so test patterns we use in the Shoot-OutÆ software. However, for this version of the software, we wanted to offer something that was more comprehensive, user programmable, user friendly and although it would need to display over 125 custom test patterns, we wanted something that would fit on a standard floppy disk and wouldnít require a CD ROM or any memory to run it. This version is perfect; it uses barely half a Meg of storage and virtually no memory to run it. That's because the test patterns are not stored as bitmaps but are rather generated real-time from a set of equations, so they will work for every resolution and aspect ratio. In addition, each and every test pattern includes a detailed description on how to use it.""The Kayye Consulting edition of DisplayMate is HDTV-ready. What's that mean? Well, because DisplayMate is HDTV ready and will automatically produce a complete set of accurate 16:9 test patterns, when it is run on HDTV capable video boards all of the test patterns will output at HDTV (16:9) aspect ratio as well as the standard PC 4:3 and 5:4 aspect ratios.In addition to the patterns found in the standard edition of DisplayMate sold over the counter in many PC stores, the Kayye Consulting edition includes the following EXCLUSIVE patterns:Extreme Gray Scale with Color Bars - Examines the extremes of the Gray Scale, which are difficult to reproduce. A great pattern for setting and checking the black and white points of any projector or monitor.Circular Geometry and Cross Hatch - A combination pattern that includes 5 circles inscribed within the Cross Hatch pattern.Anamorphic 1.78 Geometry - The circular Geometry and Cross Hatch pattern rescaled so that it appears correctly when Anamorphically stretched to a 16:9 Aspect Ratio (via an Anamorphic lens on an LCD or DLP projector or through any lens on a CRT projector).Screen Halos - Designed to search for halos that arise from internal reflections within the display optics.Pixel Tracking and Timing Lock - A pattern that is used to adjust digital fixed matrix displays like LCDs, DMDs/DLPs and plasma displays that use analog inputs.Multiburst Test - A digital version of the standard multiburst test pattern that is used to measure frequency response in television systems.Patterns also in the DisplayMate Video Edition:PLUGE Pattern with a Log Gray-Scale and a PLUGE Pattern with a White Bar for setting Black and White levels.Needle Pulse Pattern for checking blooming and screen regulation distortion.Two variable intensity Window Patterns for adjusting color balance and color tracking.Set Up Crosshatch with center and 5 percent overscan markings for video projectors, HDTVs and televisions.SMPTE Color Bars instead of EIA style Color Bars, which include reverse blue bars for adjusting color saturation and tint, -I and Q blocks for checking chroma phase and amplitude, and PLUGE stripes for checking the Black-Level.Five ANSI (American National Standards Institute) IT7.215 test patterns for measuring the Lumen light output and Contrast Ratio of LCD, DLP and CRTs.DisplayMate Kayye Consulting Edition is available for purchase by going to the Kayye Consulting Web site at http://www.kayye.com and selecting Products or by calling them at 919 969 7501. The cost is only $90.About Kayye Consulting, Inc.Established in 1997, Kayye Consulting, Inc. was founded by Gary Kayye, CTS as a strategic marketing consulting firm. Since then, Kayye Consulting has developed a reputation as the leading provider of marketing consulting and training development services in the ProAV industry. Clients include Sony, InFocus, Lutron, Proxima and ICIA. In addition, Kayye Consulting, Inc. is the publisher of the ProAV industry's only e-mail newsletter, KNews, and helped establish AV Avenue, the web portal of the AV market, by investing in it as well as co-authoring its' business plan. Based in Chapel Hill, NC, Kayye Consulting, Inc. services now include financial consulting, general business and administrative consulting as well as long-range planning and budgeting in addition to strategic marketing consulting services and training development.About DisplayMate Technologies CorporationDisplayMate Technologies was founded by Dr. Raymond Soneira in 1990 in order to develop programmable computer generated test patterns for improving image and picture quality on every type of display. The company produces libraries of over 500 test patterns for setting up, tuning up, testing and evaluating displays for use by end users, dealers, technicians and manufacturers, including custom versions developed for the sales and marketing of particular displays. DisplayMate is recognized as a worldwide standard for display image quality. Over 75 publications in 20 countries use DisplayMate for their editorial testing, lab reviews and evaluations of video hardware. DisplayMate patterns are used for judging video events such as the world renowned INFOCOMM Projection Shoot-Out and the Society for Information Display, SID, Display Technology Showcase.