20-Dec-99

KnowledgeLink Says: ""Get Plugged In With Monster Cable

GetPlugged.com Forms Strategic E-Commerce Alliance With Monster Cable

GetPlugged.com a wholly owned subsidiary of KnowledgeLink, and Monster Cable Products, Inc. have announced a strategic alliance to bring the best available interconnect products and service to the on-line consumer. Not only will consumers be able to purchase the best audio and video interconnects available through GetPlugged.com and Monsterís best specialty retailers, but the alliance between both companies mandates and ongoing effort to help all site visitors learn how to properly hook up any and all audio and video components to achieve the best possible performance from their systems. In a special arrangement with Monster Cable, GetPlugged.com has agreed to develop a Monster Cable virtual store on their site ñ effectively a site within a site. While logged on to GetPlugged.com, consumer can visit the store without ever leaving the GetPlugged.com, consumers can visit the store without ever leaving the GetPlugged.com site, peruse the various available products, evaluate their cabling options and ultimately, if they desire, make a purchase. According to Noel Lee, President of Monster Cable Products Inc., ""We have taken great care in evaluating all our Internet options and have been very sensitive to how our M Series product Line would be marketed. GetPlugged.com is a perfect fit to ensure that our high-performance cables are presented properly and are ultimately sold only through our best specialty dealers."" Continuing, lee said, ""I look forward to a long relationship were, by working closely together, our Monster dealers and both our companies can deliver the best service possible to the discerning consumer."" ""We see Monster Cable as the leader in our industry bringing to market the finest high-performance cables, and we fell very fortunate that they have chosen GetPlugged.com as a n e-commerce channel."" Sunil Mehrotra, Founder and CEO of KnowledgeLink. Continuing, Mehrotra said, ""It only makes sense that we join forces now, simply because we see ourselves as the e-tailing well beyond the consumer electronics sphere. KnowledgeLINK invites you to visit their premier specialty Internet marketing site. Www.GetPlugged.com. so you may experience yourself the enjoyment of being an educated shopper.

Source: www.getplugged.com For more information, phone 877 477 4644.