SeeItFirst.com Provides Broadcasters With New Revenue Model Through Interactive Streaming Video

SeeItFirst.comô will highlight the most advanced Internet streaming video technology yet developed at the annual National Association of Television Program Executives (NATPE) conference in New Orleans, from January 25 through January 27, 2000.SeeItFirst.com will demonstrate the only Interactive streaming video solution that provides broadcasters with the opportunity to easily re-purpose existing programming and feature new video content on the Internet, while creating a new model for generating online revenues. The SeeItFirst.com Interactive interface is compatible with all popular players, including Apple's QuickTime, Microsoft's Media Player and RealNetwork's RealPlayer.SeeItFirst.com adds a new level of functionality by allowing the viewer to interact with the video as it streams on the Internet. SeeItFirst.com enables viewers to capture high-resolution still images that can be enlarged, printed, saved, and dragged & dropped to any application. In addition, viewers can navigate throughout the video by going forward and back with frame-by-frame accuracy.""SeeItFirst.com has added an important new level of interactivity that dramatically enhances the viewing experience,"" said Narayanan Ram, CEO and founder of SeeItFirst.com. ""This breakthrough technology is so compelling that it holds the attention of viewers far beyond the length of the actual video. Instead of passive viewing, visitors can select portions of the video that attract their interest. This becomes invaluable for partners and prospective advertisers.""SeeItFirst.com will exhibit at NATPE in booth No. 1802 from Jan. 25 - 27, 2000. The show will be held in the Ernest N. Morial Convention Center in New Orleans, LA.The National Association of Television Program Executives (NATPE) is the world's leading nonprofit television programming and software association dedicated to the continued growth and of the global television marketplace.About SeeItFirst.comSeeItFirst.com (http://www.seeitfirst.com) is the leading provider of Interactive Streaming Video products and services that includes encoding techniques, hosting services, and on-demand interactive video streaming for the Internet. The company's patented technology enables content providers and Web developers to seamlessly integrate high-quality, interactive streaming video content into their commercial web sites. It is compatible with all major Internet players including flagship solutions from Real Networks (NASDAQ: RNWK), Microsoft (NASDAQ: MSFT) and Apple Computer (NASDAQ: AAPL). SeeItFirst.com, a privately held company, was incorporated in January 1999 and is based in Fremont, California.

For more information, contact Elizabeth Martin, 510 445 8747, emartin@seeitfirst.com.